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Online bookingAI site chatSmart forms

Your website traffic is already paid for

Turn more website visitors into booked jobs.

Site Spark gives every visitor a live path forward: ask a question, book in your CRM, continue by text, call your office, or become a tracked lead your team can actually work.

Installs on your current siteBooks into supported CRMsGuided setup included
peakairandplumbing.com/service
Heating, cooling, and plumbingHome service without the waiting game.

Tell us what is happening and choose the next step that works for you.

Book serviceAsk a question
Peak Air virtual assistant Available now
AI site chat
My AC stopped cooling. Can someone come tomorrow?
I can help. Is the system running but blowing warm air, or not turning on at all?
Understanding the service request
Guided bookingAC repair appointment
Ready to book
AddressVerified
WindowTomorrow 2–4
CRMConnected
Book tomorrow, 2–4 PM
Customer + location confirmedCRM appointment created
PA
Peak AirText continuation
We can finish your AC booking here.
Tomorrow 2–4 works.
Message
Built around the website and CRM your team already uses.

Direct actions depend on connector access, CRM plan, messaging readiness, and deployment settings.

ServiceTitanHousecall ProTwilio SMSOpenAITradeVulcan

The click was expensive. The dead end is optional.

A phone number and a generic form are not a conversion strategy.

You pay to get the homeowner onto the page. Then most websites ask them to call during business hours or drop their name into an inbox. Site Spark opens a faster path while intent is still high.

Phone-only websites make customers wait

A homeowner on a mobile phone may not be ready to call, sit on hold, or explain everything again. Without another path, the visit ends.

Generic forms become inbox clutter

A name and email land in a shared inbox with no service context, booking status, owner, or reliable next step.

After-hours traffic gets silence

The customer is ready to act at 9:00 PM, but the office does not see the opportunity until the next morning.

Started leads disappear before submission

Visitors ask a question, start a form, or open the scheduler and leave before your team receives anything useful.

Paid click$
Website visit01
Site Spark02
Booked work03
Without a conversion path

The visitor sees a phone number or vague form, leaves, and becomes invisible.

With Site Spark

The visitor can ask, book, text, or become a recoverable lead while intent is still high.

One website. Four ways forward.

Meet customers where they are ready to act.

The visitor does not have to behave one specific way. Site Spark can answer, schedule, move to SMS, or capture a structured lead without losing the context already gathered.

Capture and respond

Respond while the visitor is still on the page.

Site Spark answers the first question, understands the service need, and asks one useful question at a time so the customer does not hit another dead end.

Repair, install, estimate, advice, and booking intentSafety and human-request escalationService context preserved for the next step
Peak Air virtual assistant Available 24/7
Website chat
My furnace is making a loud banging noise. Can someone look at it today?
I can help with that. Is there any smoke, burning smell, or immediate safety concern right now?
No smoke or smell. Just the noise.
Thanks. I can help you choose a furnace-repair appointment window.
Preparing the booking path

Your website should do more than collect clicks

Give every visitor a useful next step.

Add Site Spark to your current website and CRM without rebuilding the entire customer journey from scratch.

From website intent to booked work

Give every visitor a useful next step before they leave.

Site Spark keeps the source, service need, customer details, channel, scheduling context, and final outcome connected through the entire conversion path.

01

Capture the source

Know where the visitor came from.

Site Spark can preserve the page, placement, referral, campaign, and available UTM context behind the interaction.

Live workflow signalIntent captured
Page + sourceCaptured
Service contextListening
ChannelWebsite
Next actionAsk the next question
Creates
Usable customer context
Improves visibility
Website conversion path
02

Understand the need

Ask the questions a dispatcher would ask.

AI-assisted chat identifies the service need, urgency, estimate intent, and the next useful question without restarting the conversation.

Live workflow signalContext qualified
Page + sourceCaptured
Service contextQualified
ChannelWebsite
Next actionAsk the next question
Creates
Usable customer context
Improves visibility
Website conversion path
03

Choose the channel

Keep talking on the web or continue by text.

The customer can stay in site chat or move the same service conversation to SMS when texting is enabled and consented.

Live workflow signalConversation active
Page + sourceCaptured
Service contextQualified
ChannelWeb + SMS
Next actionChoose a window
Creates
Usable customer context
Improves visibility
Customer journey ownership
04

Book the work

Offer a real appointment path.

Configured services, service-area rules, customer details, address checks, and available windows support direct booking in ServiceTitan or Housecall Pro.

Live workflow signalBooking ready
Page + sourceCaptured
Service contextQualified
ChannelWeb + SMS
Next actionCRM booking
Creates
CRM appointment
Improves visibility
Customer journey ownership
05

Save the opportunity

Do not throw away an unfinished session.

When a booking cannot complete, Site Spark can preserve the customer and context as a lead, notify the team, and make the next action visible.

Live workflow signalOpportunity saved
Page + sourceCaptured
Service contextQualified
ChannelWeb + SMS
Next actionCRM booking
Creates
Recoverable lead
Improves visibility
Customer journey ownership

The visitor should not have to start over

Keep the conversation moving until there is a booking, a lead, or a clear human next step.

Site Spark creates one connected path across the website, text messaging, scheduling, and the CRM instead of leaving each channel in a separate inbox.

Web chat that can continue by text

Stay with the customer even after they close the page.

When web-to-SMS is enabled, messaging is ready, and the visitor provides consent, Site Spark can continue the same service conversation by text. The customer does not have to repeat the issue, the schedule preference, or the work already completed.

Website conversation and service context stay connectedThe customer can continue scheduling from anywhereA human can take over with the full story visibleSTOP, consent, readiness, and delivery controls remain in force
Website chatpeakairandplumbing.com
Live
I have to leave the house. Can we finish this over text?
Absolutely. I can send a secure continuation to the number you provided.
Consent captured · Conversation saved
PA
Peak AirService conversation
We can continue here. You were looking for AC service Tuesday afternoon.
Yes, the 2–4 window works.
Great. I’m confirming that appointment now.
Message
Estimate requestTell us about the project
Step 3 of 3
Service needed
New HVAC system estimate
Property type
Single-family home
Project timing
Within 30 days
Best contact
Text message
Send estimate request
Trackable lead createdReplacement estimate
Source
Google Ads
Landing page
/hvac-install
Campaign
Summer replacement
Status
New · assigned
CRM lead and customer context synced
Address and service area checked
Consent and spam checks recorded

Smart forms that create real work

Stop turning high-intent form fills into anonymous inbox messages.

Site Spark forms collect the information your team needs to qualify and follow up, preserve the page and campaign that produced the request, and create a structured TradeVulcan lead with optional CRM actions.

Contact, estimate, coupon, and maintenance templates

Multi-step fields with service and consent logic

Address validation and spam protection

Page, referral, UTM, GCLID, and FBCLID context

Create or update a tracked TradeVulcan lead

Optional customer, location, and lead creation in the CRM

Contact, estimate, coupon, and maintenance templates Lead, CRM, notification, and redirect actions Optional booking handoff after submission Attribution and spam checks recorded

Book directly into the CRM

A website appointment should become real work on the schedule.

Site Spark can use the configured service, customer, location, address, appointment window, and CRM mappings to create the booking in ServiceTitan or Housecall Pro. If the live write cannot safely complete, the opportunity can fall back to a lead instead of disappearing.

Customer lookupAddress validationService mappingAppointment windowsBooking reconciliationLead fallback
ServiceTitanHousecall Pro
Live booking path
CustomerMatched or created Complete
LocationAddress verified Complete
JobWindow selected Complete
BookingCRM confirmed Complete
Safe fallback

When live booking cannot complete, the customer and service context can still become a lead for human follow-up.

Lead preserved

See what your website almost lost

Started sessions, captured contacts, bookings, and unfinished opportunities in one view.

Your team can review the source page, contact details, service need, transcript, selected timing, CRM outcome, and the sessions that still need a next step.

See the path from website interaction to booking or leadReview chat and form context before following upSeparate confirmed bookings from influenced or unfinished sessionsUse the same operating view for booking widget, chat, and forms
Site Spark command viewWebsite demand, visible
Sample workspace
Sample TradeVulcan Site Spark overview showing website booking and lead activity
StartedVisible
ContactsCaptured
BookingsConfirmed
AbandonedRecoverable

What owners actually get

Not more website traffic. More value from the traffic already there.

Site Spark is built to reduce friction between “I need help” and the next real action your business can see, own, and measure.

More paid traffic gets a next step

Give visitors a clear choice to ask, book, text, call, or submit instead of forcing everyone through one high-friction path.

Faster response after hours

AI-assisted chat can acknowledge the customer and move the service conversation forward while the office is closed.

Fewer forgotten form leads

Smart forms create structured, trackable work instead of relying on someone to notice another email in the inbox.

Cleaner context in the CRM

Customer, service, address, timing, campaign, and booking context can stay attached to the opportunity your team works.

The next visitor is already looking

Turn the website you already own into a better booking path.

Start with guided booking, AI site chat, connected forms, or the full Site Spark experience.

Automation with contractor controls

Let Site Spark move quickly without making promises your team did not approve.

Configure the services, geography, schedule, consent, escalation, and fallback rules around the way your office actually operates.

Configured service categories and job mappings

Service-area and address validation

Business hours, booking windows, and 24/7 rules

SMS consent, opt-out, suppression, and send readiness

Human escalation for safety, billing, complaints, or requests

Lead fallback and team notification when booking cannot complete

Site Spark FAQ

What contractors ask before adding it to the site.

Add a better conversion path without replacing the website, CRM, phone number, or office team you already have.

Does Site Spark replace my website?+

No. Site Spark is designed to install on the website you already have. It adds guided booking, AI-assisted site chat, smart forms, and optional text continuation without requiring a full website rebuild.

Can customers book directly into my CRM?+

Yes, when live booking is enabled and the connector has the required access. Site Spark supports direct booking workflows for ServiceTitan and Housecall Pro, including configured service, customer, location, and appointment details. Available actions depend on the CRM, plan, permissions, and deployment configuration.

Can a website conversation continue by text message?+

Yes. When web-to-SMS handoff is enabled, the customer has provided consent, and messaging is ready, Site Spark can continue the same service conversation by text instead of making the customer start over.

What happens when a visitor does not finish booking?+

Site Spark can preserve usable contact and service context as a lead, record the session outcome, and notify the team for follow-up. The exact fallback depends on the information collected and the workflow settings.

How are Site Spark smart forms different from a normal contact form?+

Site Spark forms can collect structured service and consent information, validate addresses, track source context, create or update a lead, notify the team, and optionally create customer, location, or lead records in a supported CRM. They are built to create operational work, not just send another email.

Does the AI control the final booking action?+

The AI helps understand the request and write the next conversational response. Deterministic application workflows handle address checks, customer lookup, service-area rules, available windows, consent, and CRM creation so the system does not invent availability or claim a booking that did not happen.

Your next website visitor is already looking for an easy way to say yes

Give them a path to book before they leave.

Add Site Spark to your current website and turn questions, form fills, after-hours visits, and booking intent into work your team can see and move forward.

Keep your current websiteKeep your supported CRMLaunch with guided setup