Trade coverage
Reporting, data, products, policy, and operating ideas relevant to Roofing leaders.
27 published stories
Contractor Finance AnalysisBusiness, Finance & EconomicsGoodLeap Closes $389 Million Home-Improvement Securitization. Contractors Should Watch the Money Behind the Sale.GoodLeap closed a $389.03 million asset-backed securitization backed by $434 million of home-improvement loans. The contractor lesson is how Wall Street capital helps keep financing available at the kitchen table.TradeVulcan Dispatch Editorial Desk8 min
Marketing AnalysisMarketing, Local Search & GrowthGoogle Says Disputed LSA Locations Were Intended. Contractors Still Need a Geography Audit.Google's October 2 response concerned law-firm listings, not a confirmed home-services targeting bug. For contractors, the useful distinction is between where someone searches, where an advertiser is based and where the work actually needs to happen.
